Effective Date: 31-12-2025

Shortze (“Shortze”, “we”, “us”, or “our”) is a social video platform that lets users create, share, discover, and connect through short-form content. Your privacy matters to us. This Privacy Policy explains how we collect, use, store, share, and protect your information when you use the Shortze mobile app, website, or any related services (“Services”).

By using Shortze, you agree to the practices described in this Privacy Policy.

1. Information We Collect

We collect information to provide and improve our Services, keep our community safe, and deliver a personalized experience.

1.1 Information You Provide to Us

• Account Information: Username, password, email, phone number, date of birth, gender (optional), and profile details.
• Content You Upload: Videos, photos, captions, audio, effects, comments, likes, messages, live interactions, and any metadata attached to your uploads.
• Customer Support: Information you send when contacting us for help.

2. Information We Collect Automatically

When you use Shortze, we automatically collect certain information:

2.1 Device & Usage Data

• Device model, OS version, mobile network, IP address
• App activity (views, search queries, watch time, interactions, preferences)
• Crash logs, diagnostics, and performance analytics

2.2 Location Information

• Approximate location based on IP.
• Precise location only if you grant permission (for events, trending content, localized features).

2.3 Cookies & Tracking Technologies

We use cookies, pixels, and local storage to:

• Improve app performance
• Personalize content & recommendations
• Measure ad performance and analytics

3. How We Use Your Information

We use your data for the following purposes:

3.1 To Operate and Improve the Platform

• Provide personalized feeds, recommendations, and search results
• Improve algorithm relevance and content discovery
• Maintain app stability and security

3.2 Safety, Moderation & Compliance

• Detect harmful or illegal content
• Prevent abuse, spam, harassment, grooming, impersonation, and CSAE
• Age-verification and content suitability checks
• Enforce community guidelines and legal obligations

3.3 Communication

• Send app updates, alerts, and feature announcements
• Respond to customer support requests

3.4 Advertising & Monetization

• Deliver relevant ads
• Measure ad performance
• Support creator monetization services

3.5 Analytics

• Understand user engagement
• Analyze trends to improve user experience

4. How We Share Your Information

We do NOT sell your personal data. We may share your information only in the following circumstances:

4.1 With Service Providers

Trusted third parties that help us with:

• Cloud hosting
• Analytics (e.g., Google Analytics, Firebase)
• AI moderation tools
• Payment processing
• Customer support

These partners must comply with strict confidentiality obligations.

4.2 With Other Users

Information that is public on your profile may be visible to:

• Followers
• Other users
• People outside Shortze (if content is shared publicly)

4.3 Legal Requirements

We may disclose your information if required to:

• Comply with laws or court orders
• Prevent harm, fraud, or illegal activity
• Report CSAE or underage-related risks to authorities

4.4 Business Transfers

If Shortze is acquired, merged, or restructures, user data may be transferred as part of the transaction.

5. User-Generated Content

Content you upload may be:

• Publicly visible depending on your settings
• Remixed or shared by other users
• Indexed by search engines (if you allow it)

You may delete your content anytime; however, copies shared by others may persist.

6. Child Safety & Age Requirements

Shortze is intended for users 13 years and older.

6.1-Minor Safety & CSAE Prevention

We strictly prohibit:

• Sexual or suggestive content involving minors
• Grooming, predatory messaging, impersonation
• Child exploitation in any form

We use AI tools and human reviewers to detect and report such content.

6.2 If You Are Under 18

Some features may have limitations:

• Restricted visibility settings
• No access to monetization without guardian consent

Accounts suspected of misrepresenting age may be reviewed or suspended.

7. Your Privacy Rights

Depending on your region, you may have rights such as:

• Access your data
• Correct inaccurate information
• Delete your account
• Download your data (portability)
• Opt-out of personalized ads or analytics
• Withdraw consent where applicable

To exercise these rights, email: privacy@shortze.com

8. Data Storage & Security

We store your data on secure servers and apply:

• Encryption
• Access controls
• Continuous monitoring
• Regular security audits

Despite our efforts, no platform can guarantee 100% security.

We retain your data as long as necessary to provide our Services and comply with legal obligations.

9. International Data Transfers

Your information may be processed outside your home country.

We ensure adequate safeguards under applicable data protection laws.

10. Third-Party Links & Integrations

Shortze may contain:

• External website links
• Third-party login providers
• Advertiser tools

We are not responsible for their privacy practices.

Please review their policies before using such services.

11. AI Features & Automated Decision-Making

Shortze uses AI technologies for:

• Content recommendation
• Moderation (nudity, violence, harassment, CSAE risk)
• Spam and bot detection
• Trending content ranking

AI may influence:

• Feed visibility
• Content removals
• Account restrictions (with human review for appeals)

12. Cookies & Ad Preferences

You can manage cookies and personalized ads through:

• Device settings
• Account preferences
• "Ad Choices" settings

Disabling certain features may affect your Shortze experience.

13. Data Deletion & Account Closure

You may delete your account at any time.

Once deleted:

• Profile is removed from public view
• Some information (e.g., logs, fraud-prevention data) may be retained as required by law
• Content already shared by others may remain visible

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time.

If changes are significant, we will notify you via:

• App notification
• Email
• Policy banner

Continued use of Shortze means you accept the updated version.

15. Contact Us

If you have questions, concerns, or complaints, contact us:

privacy@shortze.com

Registered Office (India)

Codiant Software Technologies Pvt. Ltd.

101, Bansi Trade Center, 581/5 M.G. Road
Indore, Madhya Pradesh – 452001
India

📞 Customer Support: +91-9111252528